Visual identity and positioning for a software platform that allows businesses to redefine their customer engagement process and ‘Make change’. The copy is decidedly action-orientated, the logomark constantly changing and the pattern a nod to the product's data-driven underpinnings.

MASS is located on the land of the Wurundjeri people of the Kulin Nation. We acknowledge their sovereignty and pay our respects to Elders past, present and emerging.