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Visual identity and positioning for a software platform that allows businesses to redefine their customer engagement process and ‘Make change’. The copy is decidedly action-orientated, the logomark constantly changing and the pattern a nod to the product's data-driven underpinnings.

MASS is located on the land of the Wurundjeri people of the Kulin Nation. We acknowledge their sovereignty and pay our respects to Elders past, present and emerging.