We partnered with Orygen Digital to design a new brand for MOST, a digital platform that provides continuous, integrated face-to-face and digital care to people aged 12 - 25. Through an extensive participatory design process, we learned that the audience is wonderfully diverse and creative. We needed to design a brand that felt authentic and true, inclusive and accessible. We settled on the brand narrative ‘Supporting Individuals, Together’ and created a vibrant identity that reflects the diversity of the community it represents.
MASS is located on the land of the Wurundjeri people of the Kulin Nation. We acknowledge their sovereignty and pay our respects to Elders past, present and emerging.