A partnership that started with the redesign of the website. A focus on iterative prototyping and ongoing user testing helped us significantly improve the ticket purchase sequence. A live ticket feature that helps movie-goers time their trip to the candy bar. And ultimately, a new refined direction for the brand's digital expression.

MASS is located on the land of the Wurundjeri people of the Kulin Nation. We acknowledge their sovereignty and pay our respects to Elders past, present and emerging.